Expert Dialogue
Understanding Beauty’s Biotechnology Revolution
Beauty’s love affair with biotechnology has only just begun. “Biology and biotechnology are the next wave of potential,” said Jasmina Aganovic, founder of biotech company Arcaea and...
Josh Rosebrook On The Power Of Staying Independent In A Beauty Market That Valorizes Big Exits
Josh Rosebrook, a celebrity hairdresser turned product developer, began his namesake clean beauty brand in 2009 within a year or two of the launches of fellow clean beauty brands Tara Harper, Ilia, RMS Beauty and...
Kayo’s Christine Bullock On How Tough It Is For A Small Brand Up Against Competitors With Big Marketing Budgets
A longtime fitness authority, Christine Bullock realized over a decade ago that her clients, who were spending thousands on exercise and nutrition programs to improve and maintain their bodies, would pay a premium for beauty products...
CurlMix, Typology And Provence Beauty Founders Break Down Various Paths To Scaling A Brand Today
The path to scale is as unique as a beauty brand itself. From paid media to large-scale retail partnerships, brands pull a variety of levers to amplify sales. The key is in knowing...
Why Does Every Beauty Brand Seem To Be Launching The Same Product At Once?
How many oils, glosses, butters and balms can a single person apply to two lips? Sephora appears to be trying to figure out that number. Its newest makeup product launches are a veritable march...
McKinsey & Co.: Consumers Expected To Pull Back On Skincare And Makeup Purchases This Year
While inflationary pressures have been easing in the United States, consumers remain cautious with many planning to pull back their beauty purchases this year as they feel the sting of elevated prices, according to market analysts. ...
